waste management Pakistan

Zong Partners With WWF Pakistan For Plastic Free July Coastal Clean-Up At Hawksbay
Pakistan

Zong Partners With WWF Pakistan For Plastic Free July Coastal Clean-Up At Hawksbay

Zong, WWF Pakistan And ISPES Launch Coastal Clean-Up Drive In Karachi KARACHI: Zong 4G has partnered with WWF Pakistan and Integrated Waste Management Solution (ISPES) to mark the conclusion of the global Plastic Free July campaign with a coastal clean-up drive at Hawksbay, Karachi. The initiative brought together Zong employees, volunteers, and environmental advocates to remove plastic waste from the coastline, helping protect Pakistan’s marine ecosystems while promoting responsible waste management and environmental awareness. Plastic Free July Initiative Promotes Environmental Sustainability The clean-up campaign reflects Zong’s ongoing commitment to environmental sustainability by integrating practical conservation initiatives into its corporate responsibility efforts. The activity aimed to raise awareness about the growing threat of marine plastic pollution while encouraging collective action and stronger collaboration between the private sector, environmental organizations, and local communities to preserve Pakistan’s coastal ecosystems. Collected Plastic Sent For Recycling And Upcycling To ensure responsible disposal of the collected waste, ISPES transported the materials for sorting and processing after the clean-up. Recyclable plastic waste was sent to the company’s upcycling facility, where it will be converted into reusable materials as part of circular economy practices. The approach is intended to reduce landfill waste while promoting sustainable resource utilization and responsible environmental management. Zong Highlights Importance Of Strategic Partnerships Commenting on the initiative, Nabila Yazdani, Head of Strategy, Corporate Communications & Sustainability at Zong, said sustainable development requires innovation, strategic partnerships, and meaningful community engagement. She added that the collaboration with WWF Pakistan and ISPES supports responsible waste management, strengthens circular economy practices, and encourages collective efforts to safeguard Pakistan’s coastal and natural ecosystems. Company Reaffirms Sustainability Commitment Zong said it remains committed to reducing its environmental footprint by improving resource efficiency and embedding sustainable practices across its operations. The company added that through strategic partnerships and community-driven initiatives, it aims to contribute towards building a cleaner, greener, and more environmentally resilient Pakistan.

Federal, Sindh Governments Join Hands to Combat Coastal Degradation
Editor pick

Federal, Sindh Governments Join Hands to Combat Coastal Degradation

Federal and provincial authorities have agreed to strengthen coordination to tackle marine pollution and protect Pakistan’s coastal ecosystems, underscoring the need for joint efforts to promote environmental sustainability and safeguard coastal livelihoods. Read More: https://theboardroompk.com/us-temporarily-lifts-sanctions-on-iranian-oil-amid-final-peace-deal-negotiations/ The understanding was reached during a meeting between Federal Minister for Maritime Affairs Muhammad Junaid Anwar Chaudhry and Sindh Governor Syed Muhammad Nehal Hashmi at the minister’s chamber in the National Assembly. Both leaders discussed shared priorities related to waste management, conservation of marine resources, and sustainable economic activities along Sindh’s coastline. Marine Pollution Control Board Meeting Planned Minister Junaid Anwar Chaudhry announced that he would convene a meeting of the Marine Pollution Control Board during his upcoming visit to Karachi. The meeting will review ongoing efforts aimed at addressing marine pollution and provide the Sindh governor with an update on institutional measures to tackle marine litter and coastal degradation. He said the Karachi Port Trust (KPT) has already been conducting routine cleanup operations in port waters and adjoining areas as part of its environmental management and maintenance activities. The minister emphasized that closer cooperation between federal and provincial institutions is essential to effectively address the growing environmental challenges facing Pakistan’s coastal regions. Plastic Pollution Poses a Global Threat Referring to assessments by the United Nations Environment Programme (UNEP), the minister said that between 19 million and 23 million tonnes of plastic waste enter aquatic ecosystems every year worldwide. He noted that international studies, including those supported by the World Bank, show that plastic often accounts for more than 50 percent of marine litter by item count, although the exact proportion differs across regions and research methods. According to Junaid Anwar Chaudhry, healthy oceans play a critical role in climate regulation, biodiversity conservation, and sustaining coastal communities. He highlighted the importance of protecting mangrove forests and fisheries, which support the livelihoods of millions of people living in Sindh and Balochistan. Circular Economy Can Reduce Pollution and Create Jobs The maritime affairs minister said a transition toward a circular economy could help address environmental challenges while creating new economic opportunities. He stressed that improved recycling and resource recovery systems could generate employment and reduce pressure on ecosystems. He also called for stronger waste management systems to prevent pollution at its source. The minister said better municipal and industrial waste collection, treatment, and recycling infrastructure are necessary to stop waste from reaching the sea and damaging marine habitats. Sindh Governor Calls for Greater Coordination Governor Syed Muhammad Nehal Hashmi emphasized the importance of stronger cooperation between federal and provincial authorities. He said effective waste management and sustainable economic development are essential for the welfare of coastal communities across Sindh. The governor added that coordinated efforts are needed to preserve marine resources and ensure long-term environmental sustainability. Both leaders agreed that maritime affairs institutions, environmental agencies, local governments, and industrial regulators must work together within a comprehensive policy framework to achieve meaningful progress.

Scroll to Top