Musadaq Zulqarnain, the CEO of Interloop Limited—one of Pakistan’s leading export giants—has shared a clear and practical roadmap to boost the country’s exports. In a recent social media post, he highlighted both immediate opportunities and essential long-term reforms needed for sustainable growth.
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Short-Term Focus on Apparel Sector Zulqarnain pointed out that apparel and value-added garments represent the quickest path to scaling exports. Pakistan already has a strong industrial foundation, skilled workforce, and established global market ties in this area.
By removing policy hurdles and creating a fair competitive environment, the sector could deliver significant results in the near term. He stressed that quick wins here would provide momentum without requiring massive new investments.
Long-Term Reforms for Lasting Impact Beyond short-term gains, Zulqarnain called for deeper structural changes. Key priorities include fixing energy sector bottlenecks to ensure reliable and cost-effective power supply for industries. He also urged consistent government policies that treat manufacturing as a national priority, attracting both local and foreign investment.
Additionally, investing in skill development for Pakistan’s young population is crucial to diversify into other manufacturing fields and turn the demographic advantage into real economic strength over the next decade.
Without addressing these fundamentals—like unpredictable policies and energy issues—export growth will stay limited. Zulqarnain’s vision combines immediate action in textiles with broader reforms to build a resilient, export-driven economy.