
ISLAMABAD: The next phase of the China-Pakistan Economic Corridor (CPEC 2.0) presents a significant opportunity to strengthen Pakistan’s manufacturing sector and expand exports through deeper industrial cooperation, improved logistics, and digital transformation, according to Shawn Yang, General Manager of Asia Pacific at Alibaba.com.
CPEC 2.0 to Drive Industrial Growth and Better Logistics
Speaking about the future of CPEC, Yang said the project’s second phase will extend beyond infrastructure development to focus on industrial collaboration and logistics improvements that can make Pakistani businesses more competitive in global markets.
He noted that enhanced logistics networks are expected to reduce trade costs, improve supply chain efficiency, and make it easier for local manufacturers to connect with international buyers.
Yang said Pakistan already possesses strong manufacturing capabilities and an entrepreneurial workforce. However, he stressed that simplifying export procedures, introducing predictable tax policies, and improving the overall ease of doing business will be essential to attracting greater international investment and expanding exports.
AI and Digital Trade Creating New Opportunities for SMEs
Yang highlighted the growing role of digital commerce in helping small and medium-sized enterprises (SMEs) overcome traditional barriers to international trade.
He explained that Alibaba.com provides artificial intelligence-powered tools that help businesses generate product listings, create marketing content, communicate across languages, and respond more efficiently to overseas buyers.
These technologies reduce operating costs while enabling smaller businesses to compete more effectively in global markets.
Pakistan Has Strong Export Potential Across Multiple Sectors
According to Yang, Pakistani SMEs have considerable export opportunities in several industries, including:
- Textiles and apparel
- Sports goods
- Surgical instruments
- Leather products
- Home textiles
- Furniture
- Food and agricultural products
He added that while Pakistan’s manufacturing base is strong, many businesses still need to improve their digital capabilities, understand international market requirements, and strengthen relationships with overseas buyers.
Building Long-Term Trust with International Buyers
Yang emphasized that export success depends on maintaining consistent product quality, ensuring reliable delivery, and building long-term relationships with international customers rather than focusing on short-term sales.
He encouraged Pakistani exporters to maintain professional online business profiles and respond promptly to buyer inquiries to enhance credibility in international markets.
Digital Transformation Will Shape Pakistan’s Export Future
Looking ahead, Yang said Pakistan has the industrial capacity and talent to become one of the region’s leading digital export economies over the next five years if businesses continue investing in innovation and technology.
He noted that companies adopting AI-powered digital tools early will be better positioned to benefit as global buyers increasingly diversify their supply chains and prioritize sustainability, certifications, and reliable sourcing partners.
Alibaba.com, he added, supports Pakistani exporters by providing access to verified international buyers, secure digital trading tools, and educational resources designed to help businesses expand globally.