
Indus Motor Company Limited (IMC) employees took part in a National Flag Collection Drive across Karachi to collect national flags and buntings left behind in public spaces following the Independence Day celebrations.
Employees Collect Flags From Key Areas
As part of the initiative, employee volunteers visited several areas across the city, including Steel Town, Surjani Town, Orangi Town, Maripur, Super Highway and Airmen Club Road.
The collected flags and buntings were later brought to IMC, where they were handled according to the company’s established process.
IMC Highlights Respect for the National Flag
Speaking about the initiative, Ali Asghar Jamali, Chief Executive Officer of Indus Motor Company Limited, said the national flag represents the country, its people and the future in which the company is invested.
He emphasised that respecting the dignity of the national flag is an important responsibility and praised employees for taking ownership of the initiative.
Annual Employee-Led CSR Initiative
The National Flag Collection Drive is conducted under IMC’s Employee Volunteering Program and its CSR platform, Concern Beyond Cars.
The initiative has become an annual employee-led tradition at the company, bringing together volunteers to recover flags from roads, pavements and other public spaces after the August 14 celebrations.
Building Civic Responsibility Through Volunteering
The campaign highlights how employee volunteering can contribute to civic responsibility beyond a company’s core business activities.
By collecting discarded flags after Independence Day celebrations, IMC employees are helping promote respect for the national symbol while encouraging responsible behaviour in public spaces.